Project Overview
To examine the eligibility, recruitment, selection, enrollment, and attendance/retention (ERSEA) approaches Head Start programs use to support and retain families experiencing adversities.
To understand the ERSEA approaches that are likely to be successful for families experiencing adversities, the factors affecting the implementation of these approaches, and how families experience early education and child care.
Brazelton Touchpoints Center
U.S. Department of Health and Human Services, Administration for Children and Families, Office of Planning, Research, and Evaluation

The Head Start REACH project examined the ERSEA approaches that Head Start programs use to engage Head Start-eligible families experiencing adversities. Adversities is a broad term that refers to a wide range of circumstances or events that pose a threat to a child's or caregiver's physical or psychological well-being. Common examples of adversities include (but are not limited to) poverty, homelessness, foster care or child welfare system involvement, and substance use.
Mathematica and Brazelton Touchpoints Center conducted this project under contract with the Office of Planning, Research, and Evaluation (OPRE), within the Administration for Children and Families, U.S. Department of Health and Human Services. The project focused on understanding the characteristics of families facing adversities, including those served by Head Start and those eligible but not enrolled. It highlighted community, program, and policy factors that could shape programs' recruitment, selection, enrollment, and retention approaches and engagement of families with the program.
The project involved a literature synthesis to assess the knowledge base on how Head Start programs recruit, select, enroll, and retain families experiencing adversities; the development of a conceptual framework; a secondary analysis of existing data sets leading to interactive national maps of Head Start program locations; and a qualitative case study of Head Start programs, staff, community partners, and parents. Together, these components informed the design of a large-scale, mixed-methods study that generated evidence and insights to directly inform how programs connect and engage with families experiencing adversities. Findings from the study emphasized the importance of forming partnerships with community agencies to better reach and support these families.
Evidence & Insights From This Project

Strengthening Outreach, Recruitment, and Engagement Approaches with Families
This report shares in-depth findings regarding the eligibility, recruitment, selection, enrollment, and attendance/retention (ERSEA) approaches that Head Start programs use to engage Head Start-eligible families experiencing adversities.
Learn MoreReaching and Supporting Families Most in Need
Selecting Families with the Greatest Needs
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