Building a Business Case
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Associated Project
Statewide Coordinating Center for California Healthy Eating and Active Living Coalitions
Prepared for:
California Department of Public Health, Nutrition and Physical Activity Branch
This resource is designed to help community coalitions create a business case to demonstrate why funders or partners should invest in their work. The resource describes key points to highlight in a business case, including (1) alignment with the funder’s or partner’s priorities; (2) financial outcomes of interest; (3) return on investment associated with coalition activities; and (4) additional benefits, such as business and marketing opportunities.
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